Unolink vs onelink.to

On this page
onelink.to and Unolink both give your app one link and a QR code that open the right store for each phone. They overlap a lot, so the differences are in the details: what each counts, what happens after the install, and the price. This page sets out what each offers, from each company's own pages. Facts about onelink.to were checked on its website on 29 October 2026.
In short
- onelink.to makes smart links and QR codes for app downloads, and has done since 2011. Its homepage describes "one universal link that works across Apple App Store, Google Play, and many other platforms".
- Unolink does the same routing, then, with its SDK, follows each link past the install to onboarding, paywall and purchase.
Pricing
onelink.to's pricing page lists (prices in USD, excluding VAT):
- Free: 3 onelinks, daily stats kept 90 days, 1 user.
- Professional: $10 a month or $100 a year: 10 onelinks, Windows and Mac links, your logo on QR codes, redirect, country and referrer stats, stats kept 2 years.
- Team: $25 a month or $250 a year: 200 onelinks, 10 users, parameter forwarding, Android deferred deep linking and UTM campaign stats.
- Team Plus: $40 a month or $400 a year: 500 onelinks, 25 users, 1 custom domain, open in app (deep linking) and the stats API.
- Enterprise: $80 a month or $800 a year: unlimited onelinks, 3 custom domains, 100 users.
- Non-Profit: $30 a year, with 3 onelinks.
Every plan has unlimited traffic, and the site says it's ad-free on every plan. On Free, redirects are "invisible" (the store opens straight away) for the first 3 months, then for the first 1,000 clicks or scans each month. After that, visitors see a onelink.to page that forwards them after a short delay, or at once if they tap.
Unolink's prices are on our pricing page: Free, Indie at $6 a month, Pro at $19 and Studio at $49 (or $60, $190 and $490 a year). Redirects are unlimited and go straight to the store on every plan, Free included.
What onelink.to offers
From onelink.to's homepage and pricing page:
- One link and QR code per app that detects the device and sends it to the matching store, with desktop visitors sent to a website, and Windows and Mac links on paid plans.
- QR code styling on every plan, with saved styles and your logo on paid plans.
- Device stats on every plan; redirect, country and referrer stats from Professional; UTM campaign stats from Team.
- Parameter forwarding and Android deferred deep linking from Team; "open in app" deep linking, custom domains and a stats API from Team Plus.
- Team accounts with up to 100 users, and two-factor sign-in on paid plans.
What Unolink offers
- One smart link per app on every plan: iPhone and iPad to the App Store, Android to Google Play, Mac and Windows to their stores, everyone else to your website or a page with both store buttons. Known bots and link previews are never sent to a store and never counted.
- Campaign links, one per post, creator or ad, each with its own numbers: country, platform, browser, referrer and UTM source on every plan. Free has 3 campaign links; Indie has 50 links per app.
- Parameter forwarding (such as
utm_source) to the store or website, on every plan. - QR codes: basic on every plan; styled with your logo, scans tracked and a print-ready vector PDF from Indie.
- Landing pages for ads that lead with the install button, with up to 3 variants compared, and a developer page for all your apps (Indie and up).
- With the SDK (Pro and up): which link brought each install, without fingerprinting, plus onboarding screens, funnels per link, journeys from click to purchase, a report, and revenue from RevenueCat.
- Deferred deep links on Android with the SDK (Pro and up).
Where Unolink wins for an app maker
More links for less. Unolink's Indie plan is $6 a month for 5 apps with 50 links each. onelink.to's Professional is $10 a month for 10 onelinks. If you want a separate link for every post, creator or ad, that gap adds up.
UTM numbers and parameter forwarding from Free. On onelink.to, UTM campaign stats and parameter forwarding start on Team at $25 a month. On Unolink, both are on every plan.
No waiting screen on Free. Unolink sends every visitor straight to the store on every plan, with no monthly cap on how many get the direct redirect.
It shows what happened after the click. Click counts tell you which post got attention. With Unolink's SDK on Pro ($19 a month), you also see which link brought installs, how far those people got through onboarding, and who paid. Connect RevenueCat once and trials, purchases, renewals and refunds land on the link that brought each user. That's the number that tells you where to spend your time. See RevenueCat in Unolink.
Landing pages and a developer page in the same tool. You can send an ad to a landing page with variants compared, put a developer page in your bio, and print a styled QR code, all on the same links and numbers.
Side by side
| Feature | Unolink | onelink.to | Source |
|---|---|---|---|
| Lowest paid price | $6 a month (Indie) | $10 a month (Professional) | onelink.to |
| Links on the lowest paid plan | 5 apps, 50 links each | 10 onelinks | onelink.to |
| Straight to the store on Free | Always | First 3 months, then 1,000 clicks a month | onelink.to |
| UTM stats | Every plan | From Team ($25) | onelink.to |
| Parameter forwarding | Every plan | From Team ($25) | onelink.to |
| Android deferred deep links | Pro and up ($19), with the SDK | From Team ($25) | onelink.to |
| Open the app if installed (deep linking) | No | From Team Plus ($40) | onelink.to |
| Custom domain | Coming soon | From Team Plus ($40) | onelink.to |
| Team users | One account | Up to 100 | onelink.to |
| Landing pages with variants | Indie and up | Not listed | unolink.dev |
| Installs, onboarding and revenue per link | Pro and up, with the SDK | Not listed | unolink.dev |
Where onelink.to is stronger
Unolink has no custom domains yet (coming soon), no "open in app" deep linking for people who already have the app, no deferred deep links on iPhone, no stats API and no team seats. If you need links on your own domain today, several people managing links, or links that open an installed app, onelink.to covers those.
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